A note from Executive Director and Founder

We are one day away from Give to the Max Day, and I wanted to share some exciting news with our great community of supporters. Since the beginning, we have strived to be an organization that listens to our supporters and works together to create a lasting impact for people and pets in the community.

In 2010, I founded Ruff Start with only an idea, a passion for helping animals in need, and a Facebook page. That first year, as a small, start-up non-profit organization, we were able to rescue 106 animals. As we grew, we called a small building in downtown Princeton home for many years, making do with what we had.

In 2017, we moved into a larger building to have more space for transports, supplies, and, eventually, even a veterinary suite! This move helped us expand our networks and allowed us to assist even more people and animals in the community. That year, we rescued 1,616 animals, and each year after, our goals climbed.

Fast forward to this year. Our goal is to help save 3,400 animals! We also surpassed the monumental feat of saving over 20,000 animals since I started this in 2010. This is not a small accomplishment – this took a whole community of supporters like you.

I am so proud to watch the growth of this organization and its impact on not only the number of animals we save but also the people we have brought together. Going forward, we plan to continue expanding because we know there’s more need than ever from both people and pets. With that said, though, we need more room, more support, and more generous donations to help us reach our continually evolving goals!

Our staff and board created a 3-year strategic plan to help us focus on our main priorities and goals, identifying the most significant animal welfare and community needs. We want to ensure the things we do in the future play to our strengths and will significantly impact animals and people positively in the long term. We wanted to show you, our community, these goals, and the steps we plan to take to accomplish them. I hope that reviewing this plan will allow you to see how we plan to grow Ruff Start and rescue even more animals (and people) for years to come! I present Ruff Start Rescue’s three-year strategic plan: 2021-2023 Strategic Plan.

Thank you so much for your continued support and for believing in the mission of Ruff Start Rescue since 2010. The past 12 years have been incredible, and we wouldn’t have been able to save the lives of over 20,000 animals without you. So, I hope you’ll join me on the road ahead because the best is yet to come!


Azure Davis

Executive Director & Founder